The Creative Director
Welcome to my Photography Portfolio
Welcome to My Creative Direction Project Portfolio.
CREATIVE DIRECTOR <<<
BRANDING SPECIALIST
CONTENT CREATOR
PHOTOGRAPHER
Illustrator
Graphic Designer
ARTIST
The Creative Director
Welcome to My Creative Direction Project Portfolio.
LOGOFOLIO
LOGOFOLIO
PROJECTS
Arch Angels and Fallen Angels
Mixed Media Art Campaign
What is power and how do we define power? Is it intrinsic or extrinsic? Is it learned or is it a characteristic we’re born with?
The Arch Angels and Fallen Angels project is an exploration of inner power. The goal of this project is to question the concept of “Power”.
Inspired by the taping designs of Black Tape Project, Jeff Otto Creative developed 4 unique characters to showcase how each of us harnesses our power.
Project Date: 2020
Azphoco
Arizona Photography Competition
The idea for Azphoco was to host monthly themed events and challenges. Creative individuals, such as photographers, models, designers, stylists, makeup artists, and hair stylists, were encouraged to join the events and challenges to collaborate, network, and learn together in a healthy environment.
Jeff Otto was the Chief Creative Director, Chief Marketing Director, Chief Advertising Director, and Director of Operations for Azphoco. Responsibilities ranged from cultivating and strategizing the growth of the brand, as well as community involvement with the monthly challenges hosted by Azphoco.
Project Date: 2020-2022
KCRS: A Fashion Show IV
Live Streamed Fashion Experience
Project Date: 2020-2022
Delta Funding Source
Financial Funding Source
Delta Funding Source is a service specialized in funding the cannabis industry, medical industry, and small business. The brand needed to communicate professionalism and simple access and use. The cool blue of the brand is welcoming and soothing, while the typography conveys professionalism.
Year Two Collection
NFT Photography
The Year Two Collection is a curated list of photography work from Jeff Otto’s second year of photography. One image was selected from every shoot he did in that second year. This collection has been transformed into NFT’s to showcase the evolution and progression of Jeff Otto Creative. Each piece is 1 of 1. Available now on Foundation.
Year One Collection
NFT Photography
The Year One Collection is a curated collection of photography from Jeff Otto’s first year of photography. One photo was chosen from every photo shoot he did in that first year and minted it into an NFT. This collection demonstrates his candor and willingness to show the imperfections in his work during the early stages.
Full Circle Apparel
Sustainable Street & Urban Wear
Full Circle Apparel is taking sustainability to the streets by producing fashionable street and urban wear from hemp fabric and non-toxic dyes. The mission of Full Circle Apparel is to create a movement for sustainable fashion by incorporating street art, augmented reality, and gorilla marketing.
The scope of this project was to create a brand identity for Full Circle Apparel, as well as a marketing and advertising campaign for the brand.
Sustainable Red
HEX: #3d1213
RGB: 61, 18, 19
CMYK: 47%, 84%, 74%, 72%
Movement Red
HEX: #7b1315
RGB: 123, 19, 21
CMYK: 29%, 100%, 100%, 40%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%
Felon Art Collection
Graphite Art
Realism meets elements of fantasy. The Felon Art collection is a gallery of art work emulating to style of work often seen in the U.S. correctional system. All artwork from this collection is done with a #2 pencil.
The Felon Art Collection has also been minted as NFT’s. View NFTs on OpenSea.
Hustle Magazine
Men's Lifestyle Magazine
Hustle Magazine is a publication dedicated to all those who hustle day in and day out. There is no obstacle too big or goal too high. There is only the hustle to move forward and conquer whatever hurdle presents itself.
The scope of this project was to create a logo and brand identity, as well as the layout and and design structure for the magazine.
Hustler Gold
HEX: #b79959
RGB: 183, 153, 89
CMYK: 29%, 36%, 76%, 3%
Movement White
HEX: #dee3eb
RGB: 222, 227, 235
CMYK: 11%, 7%, 3%, 0%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%
Form
Language translating Headphones
In a world of global connection, Form aims to eliminate the language barrier with headphones that translate language in real time. Stylish and sleek, they are made for the young world traveler who looks to make connection internationally, or is just in need of a high quality headphone for their tunes.
The scope of this project was to create a brand identity for Form, as well as a marketing and advertising campaign for the brand.
The Chronicles of Two Worlds
Young Adult Novel series
The Chronicles of Two Worlds is a six book young adult fantasy series starting with The Successor.
The scope of this project was to create a front and back cover for each book of the series.
Naughty Mouse
Slam Poetry and Pulp Non-Fiction
A gritty take on history. Naughty Mouse brings historical accounts as it truly is and sugar coats nothing.
The focus of this project was to create a brand identity for Naughty Mouse. This included logo design for the brand and the “Naughty Mouse” character design. Branding assets included a coat of arms and collateral such as business cards and zine layouts.
Caffeine and Cannabis
Caffeine and Cannabis Fusion
Caffeine and Cannabis is a fusion of caffeine based products, such as coffee beans and tea leaves, and cannabis products. The mission is to incorporate the health benefits of each product.
The scope of work for this project included branding, logo design, collateral design, brand elements design, and advertising and marketing material.
Cannabis Green
HEX: #4b8b2a
RGB: 76, 139, 43
CMYK: 74%, 24%, 100%, 8%
Coffee Brown
HEX: #512bb1c
RGB: 81, 44, 29
CMYK: 44%, 74%, 81%, 58%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Tea Green
HEX: #b8cd95
RGB: 185, 206, 149
CMYK: 30%, 7%, 51%, 0%
How's it Hanging?
Testicular Cancer Awareness
How’s it Hanging is a marketing campaign to bring awareness to testicular cancer. The mission was to create a series of pocket folder and email blasts to educated men on testicular cancer and how to self test for testicular cancer.
The scope of work for this project included branding, logo design, collateral design, pocket folder design, and email marketing material.
Blue Ball Blue
HEX: #23b0e6
RGB: 35, 176, 230
CMYK: 69%, 11%, 0%, 0%
COOL BLUE
HEX: #82bac9
RGB: 130, 186, 201
CMYK: 49%, 12%, 17%, 0%
right Blue
HEX: #5ec6c9
RGB: 94, 198, 201
CMYK: 58%, 0%, 24%, 0%
Check Up Blue
HEX: #0a1f26
RGB: 10,31,38
CMYK: 87%, 68%, 60%, 72%
Paragon Magazine
Editorial Publication
Paragon Magazine is an editorial publication featuring young rising artistic talent in the Valley. It can be musicians, painters, glass sculptors, or street artists. Paragon follows the talent and give rising artists an opportunity to showcase their work and tell their story.
The scope of this project was to create a logo and brand identity, as well as the layout and and design structure for the magazine.
Delta Funding Source
Financial Funding Source
Delta Funding Source is a service specialized in funding the cannabis industry, medical industry, and small business. The brand needed to communicate professionalism and simple access and use. The cool blue of the brand is welcoming and soothing, while the typography conveys professionalism.
Michael Todd Designs
Fashion Designer
Michael Todd Designs is a designer brand tailored for those who are looking for modern elegance.
At Ease bnb
Bed & breakfast
The project objective of At Ease bnb was to create a hand-lettered logo for a bnb. At Ease bnb is a place for those who want the comfort and coziness of home without having to be home. A home away from home.
Arch Angels and Fallen Angels
Mixed Media Art Campaign
What is power and how do we define power? Is it intrinsic or extrinsic? Is it learned or is it a characteristic we’re born with?
The Arch Angels and Fallen Angels project is an exploration of inner power. The goal of this project is to question the concept of “Power”.
Inspired by the taping designs of Black Tape Project, Jeff Otto Creative developed 4 unique characters to showcase how each of us harnesses our power.
Project Date: 2020
Azphoco
Arizona Photography Competition
The idea for Azphoco was to host monthly themed events and challenges. Creative individuals, such as photographers, models, designers, stylists, makeup artists, and hair stylists, were encouraged to join the events and challenges to collaborate, network, and learn together in a healthy environment.
Jeff Otto was the Chief Creative Director, Chief Marketing Director, Chief Advertising Director, and Director of Operations for Azphoco. Responsibilities ranged from cultivating and strategizing the growth of the brand, as well as community involvement with the monthly challenges hosted by Azphoco.
Project Date: 2020-2022
KCRS: A Fashion Show IV
Live Streamed Fashion Experience
Project Date: 2020-2022
Paragon Magazine
Editorial Publication
Paragon Magazine is an editorial publication featuring young rising artistic talent in the Valley. It can be musicians, painters, glass sculptors, or street artists. Paragon follows the talent and give rising artists an opportunity to showcase their work and tell their story.
The scope of this project was to create a logo and brand identity, as well as the layout and and design structure for the magazine.
Full Circle Apparel
Sustainable Street & Urban Wear
Full Circle Apparel is taking sustainability to the streets by producing fashionable street and urban wear from hemp fabric and non-toxic dyes. The mission of Full Circle Apparel is to create a movement for sustainable fashion by incorporating street art, augmented reality, and gorilla marketing.
The scope of this project was to create a brand identity for Full Circle Apparel, as well as a marketing and advertising campaign for the brand.
Sustainable Red
HEX: #3d1213
RGB: 61, 18, 19
CMYK: 47%, 84%, 74%, 72%
Movement Red
HEX: #7b1315
RGB: 123, 18, 21
CMYK: 29%, 100%, 100%, 40%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%
Hustle Magazine
Men's Lifestyle Magazine
Hustle Magazine is a publication dedicated to all those who hustle day in and day out. There is no obstacle too big or goal too high. There is only the hustle to move forward and conquer whatever hurdle presents itself.
The scope of this project was to create a logo and brand identity, as well as the layout and design structure of the publication.
Hustler Gold
HEX: #b79959
RGB: 183, 153, 89
CMYK: 29%, 36%, 76%, 3%
Movement White
HEX: #dee3eb
RGB: 222, 227, 235
CMYK: 11%, 7%, 3%, 0%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%
Year Two Collection
NFT Photography
The Year Two Collection is a curated list of photography work from Jeff Otto’s second year of photography. One image was selected from every shoot he did in that second year. This collection has been transformed into NFT’s to showcase the evolution and progression of Jeff Otto Creative. Each piece is 1 of 1. Available now on Foundation.
Year One Collection
NFT Photography
The Year One Collection is a curated collection of photography from Jeff Otto’s first year of photography. One photo was chosen from every photo shoot he did in that first year and minted it into an NFT. This collection demonstrates his candor and willingness to show the imperfections in his work during the early stages.
Felon Art Collection
Graphite Art
Realism meets elements of fantasy. The Felon Art collection is a gallery of art work emulating to style of work often seen in the U.S. correctional system. All artwork from this collection is done with a #2 pencil.
The Felon Art Collection has also been minted as NFT’s. View NFTs on OpenSea.
Form
Language translating Headphones
In a world of global connection, Form aims to eliminate the language barrier with headphones that translate language in real time. Stylish and sleek, they are made for the young world traveler who looks to make connection internationally, or is just in need of a high quality headphone for their tunes.
The scope of this project was to create a brand identity for Form, as well as a marketing and advertising campaign for the brand.
The Chronicles of Two Worlds
Young Adult Novel series
The Chronicles of Two Worlds is a six book young adult fantasy series starting with The Successor.
The scope of this project was to create a front and back cover for each book of the series.
Naughty Mouse
Slam Poetry and Pulp Non-Fiction
A gritty take on history. Naughty Mouse brings historical accounts as it truly is and sugar coats nothing.
The focus of this project was to create a brand identity for Naughty Mouse. This included logo design for the brand and the “Naughty Mouse” character design. Branding assets included a coat of arms and collateral such as business cards and zine layouts.
Caffeine and Cannabis
Caffeine and Cannabis Fusion
Caffeine and Cannabis is a fusion of caffeine based products, such as coffee beans and tea leaves, and cannabis products. The mission is to incorporate the health benefits of each product.
The scope of work for this project included branding, logo design, collateral design, brand elements design, and advertising and marketing material.
Cannabis Green
HEX: #4b8b2a
RGB: 76, 139, 43
CMYK: 74%, 24%, 100%, 8%
Coffee Brown
HEX: #512b1c
RGB: 81, 44, 29
CMYK: 44%, 74%, 81%, 58%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Tea Green
HEX: #b8cd95
RGB: 185, 206, 149
CMYK: 30%, 7%, 51%, 0%
How's it Hanging?
Testicular Cancer Awareness
How’s it Hanging is a marketing campaign to bring awareness to testicular cancer. The mission was to create a series of pocket folder and email blasts to educated men on testicular cancer and how to self test for testicular cancer.
The scope of work for this project included branding, logo design, collateral design, pocket folder design, and email marketing material.
Blue Ball Blue
HEX: #23b0e6
RGB: 35, 176, 230
CMYK: 69%, 11%, 0%, 0%
COOL BLUE
HEX: #82bac9
RGB: 130, 186, 201
CMYK: 49%, 12%, 17%, 0%
right Blue
HEX: #5ec6c9
RGB: 94, 198, 201
CMYK: 58%, 0%, 24%, 0%
Check Up Blue
HEX: #0a1f26
RGB: 10,31,38
CMYK: 87%, 68%, 60%, 72%
Michael Todd Designs
Fashion Designer
Michael Todd Designs is a designer brand tailored for those who are looking for modern elegance.
At Ease bnb
Bed & breakfast
The project objective of At Ease bnb was to create a hand-lettered logo for a bnb. At Ease bnb is a place for those who want the comfort and coziness of home without having to be home. A home away from home.
Delta Funding Source
Financial Funding Source
Delta Funding Source is a service specialized in funding the cannabis industry, medical industry, and small business. The brand needed to communicate professionalism and simple access and use. The cool blue of the brand is welcoming and soothing, while the typography conveys professionalism.
KCRS: A Fashion Show IV
Live Streamed Fashion Experience
Year Two Collection
NFT Photography
The Year Two Collection is a curated list of photography work from Jeff Otto’s second year of photography. One image was selected from every shoot he did in that second year. This collection has been transformed into NFT’s to showcase the evolution and progression of Jeff Otto Creative. Each piece is 1 of 1. Available now on Foundation.
Year One Collection
NFT Photography
The Year One Collection is a curated collection of photography from Jeff Otto’s first year of photography. One photo was chosen from every photo shoot he did in that first year and minted it into an NFT. This collection demonstrates his candor and willingness to show the imperfections in his work during the early stages.
Azphoco
Arizona Photography Competition
The idea for Azphoco was to host monthly themed events and challenges. Creative individuals, such as photographers, models, designers, stylists, makeup artists, and hair stylists, were encouraged to join the events and challenges to collaborate, network, and learn together in a healthy environment.
Jeff Otto was the Chief Creative Director, Chief Marketing Director, Chief Advertising Director, and Director of Operations for Azphoco. Responsibilities ranged from cultivating and strategizing the growth of the brand, as well as community involvement with the monthly challenges hosted by Azphoco.
Project Date: 2020-2022
Arch Angels and Fallen Angels
Mixed Media Art Campaign
What is power and how do we define power? Is it intrinsic or extrinsic? Is it learned or is it a characteristic we’re born with?
The Arch Angels and Fallen Angels project is an exploration of inner power. The goal of this project is to question the concept of “Power”.
Inspired by the taping designs of Black Tape Project, Jeff Otto Creative developed 4 unique characters to showcase how each of us harnesses our power.
Project Date: 2020
Full Circle Apparel
Sustainable Street & Urban Wear
Full Circle Apparel is taking sustainability to the streets by producing fashionable street and urban wear from hemp fabric and non-toxic dyes. The mission of Full Circle Apparel is to create a movement for sustainable fashion by incorporating street art, augmented reality, and gorilla marketing.
The scope of this project was to create a brand identity for Full Circle Apparel, as well as a marketing and advertising campaign for the brand.
Sustainable Red
HEX: #3d1213
RGB: 61, 18, 19
CMYK: 47%, 84%, 74%, 72%
Movement Red
HEX: #7b1315
RGB: 123, 19, 21
CMYK: 29%, 100%, 100%, 40%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%
Felon Art Collection
Graphite Art
Realism meets elements of fantasy. The Felon Art collection is a gallery of art work emulating the style of work often seen in the U.S. correctional system. All artwork from this collection is done with a #2 pencil.
The Felon Art Collection has also been minted as NFT’s. View NFTs on OpenSea.
Hustle Magazine
Men's Lifestyle Magazine
Hustle Magazine is a publication dedicated to all those who hustle day in and day out. There is no obstacle too big or goal too high. There is only the hustle to move forward and conquer whatever hurdle presents itself.
The scope of this project was to create a logo and brand identity, as well as the layout and and design structure for the magazine.
Hustler Gold
HEX: #b79959
RGB: 183, 153, 89
CMYK: 29%, 36%, 76%, 3%
Movement White
HEX: #dee3eb
RGB: 222, 227, 235
CMYK: 11%, 7%, 3%, 0%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%
Form
Language translating Headphones
In a world of global connection, Form aims to eliminate the language barrier with headphones that translate language in real time. Stylish and sleek, they are made for the young world traveler who looks to make connection internationally, or is just in need of a high quality headphone for their tunes.
The scope of this project was to create a brand identity for Form, as well as a marketing and advertising campaign for the brand.
The Chronicles of Two Worlds
Young Adult Novel series
The Chronicles of Two Worlds is a six book young adult fantasy series starting with The Successor.
The scope of this project was to create a front and back cover for each book of the series.
Naughty Mouse
Slam Poetry and Pulp Non-Fiction
A gritty take on history. Naughty Mouse brings historical accounts as it truly is and sugar coats nothing.
The focus of this project was to create a brand identity for Naughty Mouse. This included logo design for the brand and the “Naughty Mouse” character design. Branding assets included a coat of arms and collateral such as business cards and zine layouts.
Caffeine and Cannabis
Caffeine and Cannabis Fusion
Caffeine and Cannabis is a fusion of caffeine based products, such as coffee beans and tea leaves, and cannabis products. The mission is to incorporate the health benefits of each product.
The scope of work for this project included branding, logo design, collateral design, brand elements design, and advertising and marketing material.
Cannabis Green
HEX: #4b8b2a
RGB: 76, 139, 43
CMYK: 74%, 24%, 100%, 8%
Coffee Brown
HEX: #512b1c
RGB: 81, 44, 29
CMYK: 44%, 74%, 81%, 58%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Tea Green
HEX: #b8cd95
RGB: 185, 206, 149
CMYK: 30%, 7%, 51%, 0%
At Ease bnb
Bed & breakfast
The project objective of At Ease bnb was to create a hand-lettered logo for a bnb. At Ease bnb is a place for those who want the comfort and coziness of home without having to be home. A home away from home.
How's It Hanging?
Testicular Cancer Awareness
How’s it Hanging is a marketing campaign to bring awareness to testicular cancer. The mission was to create a series of pocket folder and email blasts to educated men on testicular cancer and how to self test for testicular cancer.
The scope of work for this project included branding, logo design, collateral design, pocket folder design, and email marketing material.
Blue Ball Blue
HEX: #23b0e6
RGB: 35, 176, 230
CMYK: 69%, 11%, 0%, 0%
COOL BLUE
HEX: #82bac9
RGB: 130, 186, 201
CMYK: 49%, 12%, 17%, 0%
right Blue
HEX: #5ec6c9
RGB: 94, 198, 201
CMYK: 58%, 0%, 24%, 0%
Check Up Blue
HEX: #0a1f26
RGB: 10,31,38
CMYK: 87%, 68%, 60%, 72%
Year Two Collection
NFT Photography
The Year Two Collection is a curated list of photography work from Jeff Otto’s second year of photography. One image was selected from every shoot he did in that second year. This collection has been transformed into NFT’s to showcase the evolution and progression of Jeff Otto Creative. Each piece is 1 of 1. Available now on Foundation.
Arch Angels and Fallen Angels
Mixed Media Art Campaign
What is power and how do we define power? Is it intrinsic or extrinsic? Is it learned or is it a characteristic we’re born with?
The Arch Angels and Fallen Angels project is an exploration of inner power. The goal of this project is to question the concept of “Power”.
Inspired by the taping designs of Black Tape Project, Jeff Otto Creative developed 4 unique characters to showcase how each of us harnesses our power.
Project Date: 2020
Azphoco
Arizona Photography Competition
The idea for Azphoco was to host monthly themed events and challenges. Creative individuals, such as photographers, models, designers, stylists, makeup artists, and hair stylists, were encouraged to join the events and challenges to collaborate, network, and learn together in a healthy environment.
Jeff Otto was the Chief Creative Director, Chief Marketing Director, Chief Advertising Director, and Director of Operations for Azphoco. Responsibilities ranged from cultivating and strategizing the growth of the brand, as well as community involvement with the monthly challenges hosted by Azphoco.
Project Date: 2020-2022
KCRS: A Fashion Show IV
Live Streamed Fashion Experience
Project Date: 2021
Full Circle Apparel
Sustainable Street & Urban Wear
Full Circle Apparel is taking sustainability to the streets by producing fashionable street and urban wear from hemp fabric and non-toxic dyes. The mission of Full Circle Apparel is to create a movement for sustainable fashion by incorporating street art, augmented reality, and gorilla marketing.
The scope of this project was to create a brand identity for Full Circle Apparel, as well as a marketing and advertising campaign for the brand.
Sustainable Red
HEX: #3d1213
RGB: 61, 18, 19
CMYK: 47%, 84%, 74%, 72%
Movement Red
HEX: #7b1315
RGB: 123, 18, 21
CMYK: 29%, 100%, 100%, 40%
Basic White
HEX: #ffffff
RGB: 225, 225, 225
CMYK: 0%, 0%, 0%, 0%
Basic Black
HEX: #000000
RGB: 0, 0, 0
CMYK: 75%, 68%, 67%, 90%